Behavioral product strategist and gamification designer. This is my public hypertext notebook, sharing my thinking in motion at various stages of development.

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Make an impact through portfolio effects

I don't just want to work on one idea at a time, because then I'm learning slowly and what I learn may be confined to that specific context. If I am able to implement many ideas at once and draw connections across them, then I'll build better mental models of how the world works.

Likewise, not every idea is a winner. That being said, if I shoot enough shots, I'll find the winners and learn how to more reliably produce them. In general, this is how I approach creativity as well. I generate more ideas than anybody could possibly use, and then I narrow down.

Portfolio effects are a big reason why I’m consulting now. By implementing my ideas with of multiple products experiencing varied problems with unique user groups and contexts, I am able to see which ideas are robust, which have value, and which ideas deserve to be scaled. This allows me to usefully Learn by going up and down the ladder of abstractionLearn by going up and down the ladder of abstraction
Whenever I'm working on something concrete or specific, I attempt to turn it into more abstract claims and questions that I can generalize. When I've developed a more abstract claim, I search for more situations in which to apply it. I then adjust the mental model situationally, and ask if that requires my understanding of the abstract model to be adjusted as well. Repeat. This is a core process that I follow to apply learnings from behavioral science, game design, and past projects to presen...
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This is also why I enjoy working with Spark WaveSpark Wave
Link to the main website

Spark Wave is a Startup Foundry run by Spencer Greenberg that applies social science, strategic thinking, and iterative experimentation to create socially beneficial software companies from scratch.

Our main operations include building products and conducting social science research to support those products. I serve as a behavioral product strategist for them, enabling the leaders of each of the portfolio products to incorporate intentional behavioral influence int...
. The Startup FoundryStartup Foundry
Definition: A startup that starts startups. Think of it like a startup accelerator mixed with VC where they generate, validate, and build initial ideas and then find outside entrepreneurs to come in and run the company, though the business model varies a lot.

I currently work as an internal Behavioral Product Strategy consultant for Spark Wave and its portfolio companies.

See more details here: https://www.gssn.co/
model is built for Hyper learningHyper learning
This likely won't be going to be the final version of this post.

Hyper learning is a coinage for learning through portfolio effects and feedback loops. It's about interdisciplinary thinking, varied collaboration, and collaboration according to comparative advantage.

Hyper learning is basically the thesis of my career path.

The term is inspired by what Writing in hypertext has done for my thinking, allowing me to connect, separate, and compress ideas, as well as the intensity that comes fro...
across portfolios of startups.

Long term, I see myself running a startup studio / consultancy hybrid firm.