Behavioral product strategist and gamification designer. This is my public hypertext notebook, sharing my thinking in motion at various stages of development.
Fogg Behavior Model
author:: [[BJ Fogg]]
This model isn't based on experimental evidence, but is rather a bunch of formalized common-sense assumptions. Use it as a set of rules of thumb that are generally good to follow and don't pretend like it's all the psych you need to make a good product and you'll be fin...
definition: A motivation check is a moment where you give a user a choice where what they choose reflects their current level of motivation.
According to [[BJ Fogg]], we have [[motivation waves]]. Tie that in with the [[Fogg Behavior Model]] and you find that when people have high motivatio...
© Rob Haisfield